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1 Performance Test Code
- правила проведения испытаний для определения рабочих характеристик
- Правила для проведения испытания по определению рабочих характеристик (США)
Правила для проведения испытания по определению рабочих характеристик (США)
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[А.С.Гольдберг. Англо-русский энергетический словарь. 2006 г.]Тематики
EN
Англо-русский словарь нормативно-технической терминологии > Performance Test Code
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2 performance test code
Большой англо-русский и русско-английский словарь > performance test code
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3 performance test code
* * *Англо-русский словарь нефтегазовой промышленности > performance test code
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4 Performance Test Code
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5 performance test code
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6 performance test code
The English-Russian dictionary on reliability and quality control > performance test code
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7 code
1. код; шифр || кодировать; шифровать2. правила; нормы— API code
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1. код, шифр2. свод требований; правила; нормы; стандарты
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код, система кодирования (набор символов, используемый для кодирования)
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1) код, шифр2) свод требований; правила; нормы; стандарты•- failure classification code
- maintenance code
- maintenance essentiality code
- malfunction code
- performance test code
- reliability code
- safety code
- search code
- standard code
- test code* * *• нормаль• нормы• стандарт -
8 test
испытание; проба, апробирование || испытывать; пробовать, апробировать
- acoustic test
- air test
- air pressure test
- alternate stress test
- alternating stress test
- alternating bending test
- alternating impact test
- appearance test
- approval test
- ball test
- ball hardness test
- ball indentation test
- bend test
- bending test
- bending-and-unbending test
- Boiler Code test
- breakdown test
- Brinell test
- Charpy test
- Charpy impact test
- chisel test
- comprehensive test
- compression test
- cracking test
- creep test
- deflection test
- destruction test
- destructive test
- drift test
- drill test
- drop test
- ductility test
- dynamic test
- dynamic endurance test
- dynamic tensile test
- efficiency test
- end-quench test
- end-quench hardenability test
- endurance test
- endurance bending test
- endurance impact test
- endurance tension test
- endurance torsion test
- face bend test
- factory test
- fatigue test
- fatigue bending test
- fatigue tension test
- folding test
- fracture test
- free-bend test
- galvanometer test
- gamma-ray test
- guided bend test
- hammer test
- hardenability test
- hardness test
- hydraulic test
- hydraulic pressure test
- hydrostatic test
- impact test
- impact bending test
- impact endurance test
- impact pulling test
- indentation test
- Izod test
- Izod Impact test
- Jominy test
- longitudinal bending test
- magnaflux test
- magnetic test
- magnetic fluid test
- magnetic powder test
- mechanical test
- nick break test
- non-destructive test
- normal bend test
- notch bar test
- notch bar pull test
- notch shock test
- notched bar test
- notched bar impact endurance test
- notched bar impact bending test
- official test
- operation test
- peel test
- pendulum test
- pendulum Impact test
- performance test
- physical test
- porosity test
- pressure test
- pull test
- pulling test
- qualification test
- radiographic test
- radium test
- reception test
- Reeve test
- repeated bending stress test
- repeated direct-stress test
- repeated Impact test
- repeated test
- repeated stress test
- reverse bend test
- Rockwell hardness test
- root-bend test
- rupture test
- scleroscope test
- scleroscope hardness test
- scratch test
- shear test
- shearing test
- shock bending test
- Shore dynamic indentation test
- Shore scleroscope hardness test
- sound test
- static ball indentation test
- static hardness test
- static tensile test
- stethoscopic test
- strength test
- supersonic test
- T-bend test
- tear-apart test
- tensile test
- tensile fatigue test
- tensile impact test
- tensile shock test
- tensile strength test
- tension test
- tension shear test
- tongue bend test
- torsion test
- torsion impact test
- toughness test
- transverse bending test
- transverse shear test
- T-weld test
- ultrasonic test
- vibration test
- visual test
- warranty test
- water test
- wear test
- wearing test
- weld test
- weldability test
- welding test
- X-ray test -
9 PTC
1) Общая лексика: Periodicals Training Council, Parents Television Council2) Биология: plasma thromboplastin component3) Спорт: Pegasus Track Club4) Военный термин: Pentagon Telecommunications Center, Post Traffic Control, personnel transit center, personnel transport carrier, positive target control, primary technical course, primary training center, propulsion test complex5) Техника: Performance Test Code, phantom telescope computer, plasma tromboplastin component, portable temperature controller, power transfer coefficient, production tax credit, Трансмиттер /датчик давления Cerabar как переключатель технологического давления (Сеrabar pressure transmitter as process pressure switch (из инструкции к трансмиттеру Сerabar))6) Юридический термин: private trust company7) Фармакология: Points to Consider (Вопросы к рассмотрению (документ FDA))8) Автомобильный термин: positive temperature coefficient resistor9) Телевидение: piece to camera, фрагмент репортажа, когда журналист виден в кадре (синоним: stand up)10) Сокращение: percutaneous transhepatic cholangiography, ПТП (производственно-торговое предприятие - production and trading company)11) Физиология: Percutaneous transhepatic cholangiogram12) Электроника: Parallel Test Component, Pre- and post-process treatment chambers13) Вычислительная техника: Parallel Test Component (ISO 9646-3, TTCN), Pacific Telecommunications Council (organization)14) Нефть: Petroleum Technology Center, personnel transfer chamber, Центр нефтяных технологий, камера для транспортировки людей (personnel transfer chamber), Pilot Travel Centers LLC15) Космонавтика: Pacific Telecommunications Council16) Транспорт: Personal Transfer Capsules, Philadelphia Transportation Company, Planned Transportation Corridor, Power Training Craft, Proportional Torque Control17) Силикатное производство: positive temperature coefficient of resistance18) Фирменный знак: Parametric Technology Corporation, Pittsburgh Technology Council, Posts And Telecommunications Corporation20) Образование: Parent Teacher Child, Parent Teacher Club, Parent Teacher Conference21) Сетевые технологии: packet transmission channel, канал пакетной передачи, канал передачи пакетов22) Полимеры: positive temperature coefficient, Polymer Technlogy Center (подразделение компании DuPont)23) Автоматика: plastics technology center24) Химическое оружие: Pallet transfer conveyor25) Макаров: phase-transfer catalysis26) Безопасность: Polymorphic Tracking Code27) Нефть и газ: pulse count input connection block28) Должность: Professional Technical And Clerical29) NYSE. PAR Technology Corporation30) НАСА: Passive Thermal Control31) Хобби: Pet Trading Cards -
10 PTC
1. passive thermal control - пассивное терморегулирование;2. Performance Test Code - Стандарт по проведению испытаний по определению рабочих характеристик;3. personnel transfer chamber - камера для транспортировки людей;4. plantom telescope computer - вычислитель системы согласования движения телескопа;5. plasma tromboplastin component - тромбопластиновый компонент плазмы;6. portable temperature controller - портативный терморегулятор;7. positive temperature coefficient - положительный температурный коэффициент;8. power transfer coefficient - коэффициент преобразования энергии -
11 SPT
1) Компьютерная техника: Sql Pass Through2) Медицина: CФТ, селективный фототермолиз3) Военный термин: School of Physical Training, Super Powered Tracer, space parts transfer, special-purpose team, special-purpose test4) Техника: satellite pulse technique, shallover pay test, ship position transmitter, single point turret mooring system, special purpose test, standardized programming techniques, structural phase transition5) Астрономия: Телескоп Южного полюса, South Pole Telescope6) Ветеринария: Start Puppy Training7) Грубое выражение: Shit Post Thursday8) Сокращение: Standard Pokemon Time, septuple, shortest processing time, spraytight, System Page Table, System Performance Test, shortest process time, smallest process time9) Фото: Star Point Transfer10) Вычислительная техника: Sectors Per Track, Shortest Path Tree (PIM, ST, Multicast)11) Нефть: shallower pay test, standard penetration test, standard prevention test, straddle-packer test, испытания вышележащего коллектора (shallover pay test), система установки нефтяных платформ типа "башня на одной точке опоры"12) Аллергология: скарификационная проба (Skin Prick Test)13) Биотехнология: Single-particle tracking14) Фирменный знак: Shanghai Posts Telecommunications15) Бурение: испытание вышележащего коллектора (shallower pay test)16) Глоссарий компании Сахалин Энерджи: Social Performance Team, specially protected territories, статическое зондирование (static penetration test)17) Программирование: Set Process Title18) Расширение файла: Shared Page Table, Spitbol language source code file, Support file, Data support file (MITAC disk/system management utility pack), Split (one part of multi-part file) -
12 SPt
1) Компьютерная техника: Sql Pass Through2) Медицина: CФТ, селективный фототермолиз3) Военный термин: School of Physical Training, Super Powered Tracer, space parts transfer, special-purpose team, special-purpose test4) Техника: satellite pulse technique, shallover pay test, ship position transmitter, single point turret mooring system, special purpose test, standardized programming techniques, structural phase transition5) Астрономия: Телескоп Южного полюса, South Pole Telescope6) Ветеринария: Start Puppy Training7) Грубое выражение: Shit Post Thursday8) Сокращение: Standard Pokemon Time, septuple, shortest processing time, spraytight, System Page Table, System Performance Test, shortest process time, smallest process time9) Фото: Star Point Transfer10) Вычислительная техника: Sectors Per Track, Shortest Path Tree (PIM, ST, Multicast)11) Нефть: shallower pay test, standard penetration test, standard prevention test, straddle-packer test, испытания вышележащего коллектора (shallover pay test), система установки нефтяных платформ типа "башня на одной точке опоры"12) Аллергология: скарификационная проба (Skin Prick Test)13) Биотехнология: Single-particle tracking14) Фирменный знак: Shanghai Posts Telecommunications15) Бурение: испытание вышележащего коллектора (shallower pay test)16) Глоссарий компании Сахалин Энерджи: Social Performance Team, specially protected territories, статическое зондирование (static penetration test)17) Программирование: Set Process Title18) Расширение файла: Shared Page Table, Spitbol language source code file, Support file, Data support file (MITAC disk/system management utility pack), Split (one part of multi-part file) -
13 spt
1) Компьютерная техника: Sql Pass Through2) Медицина: CФТ, селективный фототермолиз3) Военный термин: School of Physical Training, Super Powered Tracer, space parts transfer, special-purpose team, special-purpose test4) Техника: satellite pulse technique, shallover pay test, ship position transmitter, single point turret mooring system, special purpose test, standardized programming techniques, structural phase transition5) Астрономия: Телескоп Южного полюса, South Pole Telescope6) Ветеринария: Start Puppy Training7) Грубое выражение: Shit Post Thursday8) Сокращение: Standard Pokemon Time, septuple, shortest processing time, spraytight, System Page Table, System Performance Test, shortest process time, smallest process time9) Фото: Star Point Transfer10) Вычислительная техника: Sectors Per Track, Shortest Path Tree (PIM, ST, Multicast)11) Нефть: shallower pay test, standard penetration test, standard prevention test, straddle-packer test, испытания вышележащего коллектора (shallover pay test), система установки нефтяных платформ типа "башня на одной точке опоры"12) Аллергология: скарификационная проба (Skin Prick Test)13) Биотехнология: Single-particle tracking14) Фирменный знак: Shanghai Posts Telecommunications15) Бурение: испытание вышележащего коллектора (shallower pay test)16) Глоссарий компании Сахалин Энерджи: Social Performance Team, specially protected territories, статическое зондирование (static penetration test)17) Программирование: Set Process Title18) Расширение файла: Shared Page Table, Spitbol language source code file, Support file, Data support file (MITAC disk/system management utility pack), Split (one part of multi-part file) -
14 equipment
оборудование; снаряжение; оснащение; оснастка (напр. станка); приспособления; приборы; аппаратура; арматура; принадлежности; подвижной состав; воен. материальная часть; боевая техника- equipment arrangement - equipment availability - equipment building - equipment capital costs - equipment casualty - equipment certificate - equipment certification - equipment certification requirement - equipment check - equipment checkout - equipment clock - equipment compatibility - equipment condition data - equipment damage - equipment dependability - equipment depot - equipment design failure - equipment error - equipment facilities - equipment failure - equipment failure information - equipment failure log - equipment for road construction - equipment for the manufacture of asbestos cement - equipment identification register - equipment identity register - equipment in place - equipment inspection - equipment-intermodulation noise - equipment investments - equipment lay-out - equipment layout - equipment lease - equipment leasing - equipment level controller - equipment location - equipment longevity - equipment maintenance facility - equipment maintenance management program - equipment maintenance officer - equipment maintenance ratio - equipment maintenance report - equipment maintenance team - equipment manufacturer code - equipment manufacturing failure - equipment-modification list - equipment monitoring - equipment nomenclature - equipment operating procedure - equipment operation test - equipment package - equipment performance log - equipment performance report - equipment placement - equipment programming - equipment protection device - equipment qualification - equipment rack - equipment ready date - equipment rebuilding - equipment reference book - equipment regulation - equipment reliability - equipment reliability status report - equipment repair time - equipment replacement - equipment replacement network - equipment reservation - equipment revamping - equipment review board - equipment room - equipment safety - equipment salvage - equipment schedule - equipment serviceability criterion - equipment side - equipment specifications - equipment spendings - equipment status board - equipment status chart - equipment status indication - equipment status log - equipment supervision - equipment terminal - equipment unavailability - equipment upgrading - equipment wire - accessory equipment - acoustic emission equipment - acoustical equipment - actuated equipment - add-on equipment - air equipment - air-chucking equipment - air-conditioning equipment - air-humidifying equipment - air-painting equipment - ancillary equipment - answering equipment - assembly equipment - balancing equipment - blasting equipment - board equipment - bolt-on equipment - brake equipment - built-in test equipment - calibration equipment - CAM equipment - capital equipment - cargo handling equipment - carrying and lifting equipment - centrifugal pumping equipment - checking equipment - collective protective equipment - compressor equipment - computer-aided test equipment - computer-automated equipment - concrete-handling equipment - consumption equipment - controllable balancing equipment - conveying equipment - coolant clarification equipment - cost-effective equipment - crane equipment - crane electrical equipment - crushing and screening equipment - data-processing equipment - dedicated equipment - defective equipment - de-icer equipment - demonstration equipment - detection equipment - detritus equipment - diagnosis equipment - diagnostic equipment - digital readout equipment - dimensional-inspection equipment - direction-finding equipment - driven equipment - durable equipment - electrical equipment - electrical discharge equipment - electroheat equipment - electrothermal equipment - emergency equipment - energy equipment - energy-intensive equipment - erection equipment - exhibition equipment - experimental equipment - external test equipment - FA-related equipment - fabricating equipment - fabrication equipment - factory-installed equipment - failed equipment - farming equipment - faulty equipment - feeding equipment - field-balancing equipment - filling equipment - finishing equipment - fire-fighting equipment - fire safety equipment - fixed equipment - fixed path equipment - flatness testing equipment - fuel handling equipment - gaging equipment - garage equipment - garage-repair equipment - gas equipment - gas-welding equipment - gear testing equipment - general-purpose equipment - general test equipment - grading equipment - greasing equipment - grit-dredging equipment - handling equipment - hard automation equipment - haulage equipment - hauling equipment - heat-treating equipment - hi-fi equipment - high-fi equipment - high-technology equipment - higher-horsepower equipment - homemade fire-fighting equipment - hydraulic equipment - hydraulic tracing equipment - idle equipment - ignition equipment - independent equipment - industrial equipment - industrial cleaning equipment - input equipment - inspection equipment - installation equipment - installed equipment - instrumental equipment - instrumented equipment - interconnecting equipment - jaw-type work-holding equipment - joining equipment - laboratory equipment - lifting equipment - lighting equipment - loading equipment - loading and unloading equipment for dryer cars - machine-tool equipment - machining equipment - maintenance equipment - maintenance-and-support equipment - manipulating equipment - manually controlled equipment - manufacturing equipment - material-handling equipment - materials-handling equipment - material mining equipment - MDI equipment - measurement-processing equipment - measuring and control equipment - measuring equipment - mechanical handling equipment - metal-cutting equipment - metering equipment - microprocessing equipment - microwave heating equipment - military equipment - mill-turn equipment - mobile equipment - monitoring equipment - mountable pile-driving equipment - multidimension gaging equipment - multisensor equipment - noise abatement equipment - non-assembled equipment - nonrepairable equipment - nonstandard equipment - off-road equipment - operational equipment - optional equipment - outdated equipment - outmoded equipment - out-of-repair equipment - paint equipment - parts-handling equipment - parts-washing equipment - pattern equipment - peripheral equipment - personal protection equipment - personal protective equipment - pipeline equipment - pipeline-laying equipment - pipeline-scraping equipment - pneumatic equipment - pile-driving equipment - piling equipment - portable jacking equipment - postprocess gaging equipment - preparatory machining equipment - presetting equipment - primary equipment - primary machining equipment - process control monitoring equipment - process equipment - process monitoring equipment - processing equipment - production equipment - production test equipment - professional drilling equipment - protective equipment - proving-and-indicating equipment - pulling-and-running equipment - pump-and-compressor equipment - pumping equipment - quarry equipment - reconditioning equipment - redundant equipment - refrigeration equipment - rejected equipment - reliable equipment - remote control equipment - remove an equipment - repair equipment - repairable equipment - reserve equipment - residential equipment - retrofit equipment - rippers equipment - road-building equipment - rope-suspended boom equipment - rotating equipment - round trip equipment - safeguarding equipment - safety equipment - safety-survival equipment - secondary equipment - self-balancing equipment - sensing equipment - service checkout equipment - service equipment - snow-cleaning equipment - snow-handling equipment - spare equipment - spark erosion equipment - special support equipment - special test equipment - standalone equipment - standard equipment - standby equipment - supervisory equipment - supplementary equipment - support equipment - supporting equipment - surface-measuring equipment - swarf-handling equipment - tank cleaning equipment - telescopic equipment - test equipment - test-and-maintenance equipment - testing equipment - tool equipment - tool-holding equipment - tooling equipment - tool-setting equipment - touch-probe inspection equipment - towing equipment - tracer equipment - traction-type equipment - training equipment - transferring equipment - transport equipment - transportation equipment - turning gaging equipment - unattended equipment - underground equipment - universal equipment - unrepairable equipment - up-to-date construction equipment - used equipment - utility equipment - value-added equipment - vandalproof equipment - vehicle greasing equipment - warehousing equipment - waste-minimization equipment - water-fed equipment - water-purification equipment - water quality monitoring equipment - water-treatment equipment - weed-control equipment - weighing equipment - weld deposition equipment - welding equipment - welding deposition equipment - wheel alignment equipment - work-holding equipment - workover equipment -
15 data
данные; информация; характеристики; сведенияdata in graph form — данные в виде графиков [в графической форме]
dump data to ground — разг. передавать (записанные) данные на землю
— air data— fix data— net data -
16 advertising
сущ.1) рекл. реклама (совокупность каких-л. рекламных объявлений; обычно употребляется с указанием места, где размещается данная реклама)Over 60 percent of alcohol advertising [on television\] is shown during sports programming
Asian governments have attempted to limit excessive consumptions by instituting strict control over the content and amount of advertising in the media.
Advertising [on buses\] is one of the important advertising means to which companies and establishments attach great importance because this type of advertisement is a mobile one seen by all.
two-thirds of the food and drink advertising for children under 12 — две трети всей рекламы продуктов питания для детей младше 12-ти лет
Last month, 10 companies that produce almost two-thirds of the food and drink advertising [for children\] under 12 agreed to start cutting back on advertising junk foods.
No person shall within the city distribute [printed\] advertising by placing it within or upon parked automobiles.
2) рекл. реклама, рекламирование (процесс осуществления рекламы; как правило, употребляется с указанием рекламируемого продукта)Alcohol advertising is the promotion of alcoholic beverages by alcohol producers through a variety of media.
the control of medicines advertising in the UK — контроль за рекламой лекарств в Соединенном Королевстве
ATTRIBUTES: accessory 2. 1), advance 3. 2), aerial 3. 1), agricultural, air 2. 1),
alternative 2. 3), ambient 1. 1), audiovisual, auxiliary 2. 1), block 1. 4) а), boastful, broadcast 2. 1), n1, classified 1. 1), commercial 1. 4) а), comparative, competing 1. 1) а), competitive 1. 2) а), concept 1. 2) а), consumer 1. 1) а), continuity 1. 1) а), controversial 1. 1) а), cooperative 2. 1), n2, coordinated, corporate 1. 2) а), б, corrective 1. 1), creative, deceptive, demographic, denigratory, dissipative, domestic 1. 2) а),
foreign 1) б), global, professional 1. 3) б), regional, repeat 3. 3) б), strategic, superior 3. 1) б), test 3. 3) б), traditional
Syn:See:accessory advertising, advance advertising, advocacy advertising, aerial advertising, agricultural advertising, air advertising, aisle advertising, alternative advertising, ambient advertising, analogy advertising, association advertising, audiovisual advertising, auxiliary advertising, bait advertising, bait and switch advertising, bait-and-switch advertising, bank advertising, banner advertising, bargain advertising, bargain-basement advertising, block advertising, boastful advertising, brand advertising, brand image advertising, brand name advertising, breakthrough advertising, broadcast advertising, burst advertising, business advertising, business paper advertising, business publication advertising, business-to-business advertising, car-card advertising, cause advertising, challenged advertising, charity advertising, children's advertising, cinema advertising, classified advertising, combative advertising, commercial advertising, comparative advertising, comparison advertising, competing advertising, competitive advertising, concept advertising, consumer advertising, continuity advertising, controversial advertising, co-op advertising, cooperative advertising, coordinated advertising, corporate advertising, corporate image advertising, corrective advertising, counter advertising, counteradvertising, coupon advertising, creative advertising, deceptive advertising, demographic advertising, demonstration advertising, denigratory advertising, direct advertising, direct response advertising, direct-action advertising, direct mail advertising, direct-mail advertising, directory advertising, display advertising, dissipative advertising, domestic advertising, door-to-door advertising, educational advertising, electric advertising, electrical advertising, e-mail based advertising, entertaining advertising, ethical advertising, export advertising, eye-catching advertising, factual advertising, false advertising, farm advertising, fashion advertising, film advertising, financial advertising, flexform advertising, follow-up advertising, foreign advertising, fraudulent advertising, full-page advertising, gender advertising, general advertising, generic advertising, global advertising, goodwill advertising, group advertising, hard-sell advertising, hard-selling advertising, heavy advertising, help wanted advertising, high-pressure advertising, house advertising, house-to-house advertising, idea advertising, illuminated advertising, image advertising, impact advertising, indirect action advertising, indirect-action advertising, individual advertising, indoor advertising, industrial advertising, information advertising, informational advertising, informative advertising, in-house advertising, initial advertising, innovative advertising, institutional advertising, in-store advertising, insurance advertising, international advertising, interstate advertising, introductory advertising, intrusive advertising, issue advertising, joint advertising, large-scale advertising, launch advertising, legal advertising, local advertising, mail advertising, mail-order advertising, mass advertising, mass-media advertising, media advertising, military advertising, misleading advertising, mobile advertising, mood advertising, movie theatre advertising, multimedia advertising, multinational advertising, national advertising, non-business advertising, non-commercial advertising, novelty advertising, obtrusive advertising, offbeat advertising, off-season advertising, on-line advertising, on-target advertising, opinion advertising, oral advertising, outdoor advertising, out-of-home advertising, package advertising, periodical advertising, personality advertising, persuasive advertising, point-of-purchase advertising, point-of-sale advertising, political advertising, postal advertising, postcard advertising, poster advertising, postmark advertising, pre-launch advertising, premium advertising, press advertising, prestige advertising, price advertising, primary advertising, print advertising, private sector advertising, problem-solution advertising, procurement advertising, producer advertising, product advertising, product-comparison advertising, professional advertising, promotional advertising, public relations advertising, public sector advertising, public service advertising, public-affairs advertising, public interest advertising, public-issue advertising, public-service advertising, radio advertising, railway advertising, reason-why advertising, recruitment advertising, regional advertising, reinforcement advertising, remembrance advertising, reminder advertising, repeat advertising, retail advertising, retentive advertising, saturation advertising, scented advertising, screen advertising, seasonal advertising, selective advertising, self-advertising, semi-display advertising, show-window advertising, sky advertising, slide advertising, social advertising, social cause advertising, soft-sell advertising, specialty advertising, split-run advertising, spot advertising, store advertising, strategic advertising, street advertising, strip advertising, subliminal advertising, sustaining advertising, switch advertising, tactical advertising, target advertising, taxi top advertising, teaser advertising, television advertising, test advertising, testimonial advertising, tie-in advertising, tombstone advertising, total advertising, trade advertising, trademark advertising, traditional advertising, transformational advertising, transit advertising, transportation advertising, truthful advertising, truth-in-advertising, two-step formal advertising, unacceptable advertising, unfair advertising, untruthful advertising, visual advertising, vocational advertising, wall advertising, word-of-mouth advertising, written advertising, yellow pages advertising, advertising abuse, advertising action, advertising aids, advertising analysis а), advertising appeal, advertising approach, advertising audience, advertising awareness, advertising balance, advertising band, advertising believability, advertising break, advertising brochure, advertising catalogue, advertising circular, advertising claim 1) а), advertising clutter, advertising column, advertising communication, advertising competition 2) а), advertising copy, advertising coupon, advertising credibility, advertising cue, advertising decay, advertising deception, advertising device, advertising emphasis, advertising exaggeration, advertising exposure 2) а), advertising factor а), advertising film, advertising folder, advertising frequency, advertising gift, advertising gimmick, advertising handbill, advertising hoarding, advertising image, advertising impact, advertising impression, advertising influence, advertising insert, advertising intensity, advertising jingle, advertising label, advertising leaflet, advertising letter, advertising literature 1) а), advertising location, advertising magazine, advertising material, advertising matter, advertising media, advertising medium, advertising novelty, advertising operation 2) а), advertising page, advertising pamphlet, advertising panel, advertising penetration, advertising perception, advertising personality, advertising playback, advertising point, advertising posttest, advertising pretest, advertising puffery, advertising pylon, advertising race, advertising readership, advertising recall, advertising response, advertising retention, advertising sample, advertising section 2) а), advertising site, advertising slogan, advertising space, advertising specialty, advertising sponsorship, advertising spoof, advertising spot, advertising standards, advertising structure, advertising supplement, advertising test, advertising testing, advertising text, advertising threshold, advertising time, advertising vehicle, advertising wearout, advertising wedge, Canadian Code of Advertising Standards, Code of Advertising Practice, Defining Advertising goals for Measured Advertising Results, Federal Cigarette Labeling and Advertising Act, ICC Guidelines / Code on Advertising and Marketing on the Internet, ICC International Code of Advertising Practice, ICC International Code of Environmental Advertising, ICC International Codes of Marketing and Advertising Practices, Standard Advertising Register, Standard Directory of Advertising Agencies, Standards of Practice of the American Association of Advertising Agencies, Advertising Association, Advertising Association of the West, Advertising Checking Bureau, Advertising Club of New York, Advertising Council, Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc. 2), Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc.3) рекл. рекламное дело, рекламная деятельность, рекламный бизнес (реклама как вид деятельности безотносительно каких-л. конкретных продуктов; реклама как одна из функций организации)advertising counsellor [consultant\] — рекламный консультант, консультант по рекламе
advertising expert — рекламный эксперт, эксперт по рекламе
Syn:See:above-the-line advertising, below-the-line advertising, flat fee advertising, investment advertising, per inquiry advertising, advertising account, advertising activity, advertising agency, advertising agent, advertising agreement, advertising allowance, advertising analysis б), advertising appropriation, advertising assistant, advertising audit, advertising brief, advertising broker, advertising budget, advertising business, advertising campaign, advertising canvasser, advertising claim 2) б), advertising club, advertising code, advertising community, advertising company, advertising competition 1) б), advertising contract, advertising contractor, advertising control, advertising cooperative, advertising copywriting, advertising cost, advertising coverage, advertising customer, advertising department, advertising director, advertising directory, advertising drive, advertising effect, advertising effectiveness, advertising efficiency, advertising environment, advertising ethics, advertising exchange, advertising executive, advertising expenditures, advertising expenses, advertising exposure 1) б), &3, advertising factor б), advertising firm, advertising guide, advertising industry, advertising injury, advertising landscape, advertising legislation, advertising leverage, advertising liability, advertising linage, advertising literature 2) б), advertising man, advertising management, advertising manager, advertising method, advertising mix, advertising monopoly, advertising network, advertising objective, advertising office, advertising operation 1) б), advertising order, advertising outcome, advertising outlay, advertising output, advertising people, advertising performance, advertising personnel, advertising plan, advertising planner, advertising planning, advertising portfolio, advertising practice, advertising practitioner, advertising professional, advertising programme, advertising purpose, advertising rate, advertising register, advertising representative, advertising research, advertising restrictions, advertising sales agents, advertising schedule, advertising section 1) б), advertising self-regulation, advertising services, advertising specialist, advertising spending, advertising statistics, advertising strategy, advertising substantiation, advertising support, advertising talent, advertising theory, advertising value, advertising variable, advertising weight, media buy, copywriting, advertology
* * *
реклама, рекламирование: использование печатных, теле-, радио- и иных посланий, оплаченных рекламодателем, для благоприятного воздействия на потенциальных покупателей товара или клиентов.* * *размещение объявлений; размещение рекламы; рекламирование. . Словарь экономических терминов .* * *эмоционально окрашенная информация об основных характеристиках отдельных видов страхования и страховых операций с целью формирования устойчивого спроса на страховые услуги-----средство распространения информации и убеждения людей через прессу, телевидение, радиовещание, объявления, плакаты и другим образом -
17 system
система; комплекс; средство; способ; метод; сеть (напр. дорог) ;aiming-navigation system (analog, digital) — прицельно-навигационная система (аналоговая, цифровая)
air observation, acquisition and fire control system — (бортовая) система воздушной разведки, засечки целей и управления огнем
air support aircraft ECM (equipment) system — (бортовая) система РЭП для самолетов авиационной поддержки
airborne (ground) target acquisition and illumination laser system — ав. бортовая лазерная система обнаружения и подсветки (наземных) целей
airborne (ground) targeting and laser designator system — ав. бортовая лазерная система обнаружения и целеуказания (наземных целей)
airborne laser illumination, ranging and tracking system — ав. бортовая система лазерной подсветки, определения дальности и сопровождения цели
artillery (nuclear) delivery system — артиллерийская система доставки (ядерного) боеприпаса (к цели)
C2 system — система оперативного управления; система руководства и управления
C3 system — система руководства, управления и связи; система оперативного управления и связи
channel and message switching (automatic) communications system — АСС с коммутацией каналов и сообщений
country-fair type rotation system (of instruction) — метод одновременного обучения [опроса] нескольких учебных групп (переходящих от одного объекта изучения к другому)
dual-capable (conventional/nuclear) weapon delivery system — система доставки (обычного или ядерного) боеприпаса к цели
electromagnetic emitters identification, location and suppression system — система обнаружения, опознавания и подавления источников электромагнитных излучений [излучающих РЭС]
field antimissile (missile) system — полевой [войсковой] ПРК
fire-on-the-move (air defense) gun system — подвижный зенитный артиллерийский комплекс для стрельбы в движении [на ходу]
fluidic (missile) control system — ркт. гидравлическая [струйная] система управления полетом
forward (area) air defense system — система ПВО передового района; ЗРК для войсковой ПВО передового района
graduated (availability) operational readiness system — Бр. система поэтапной боевой готовности (частей и соединений)
high-resolution satellite IR detection, tracking and targeting system — спутниковая система с ИК аппаратурой высокой разрешающей способности для обнаружения, сопровождения целей и наведения средств поражения
ICBM (alarm and) early warning satellite system — спутниковая система обнаружения пусков МБР и раннего предупреждения (средств ПРО)
information storage, tracking and retrieval system — система накопления, хранения и поиска информации
instantaneous grenade launcher (armored vehicle) smoke system — гранатомет (БМ) для быстрой постановки дымовой завесы
Precision Location [Locator] (and) Strike system — высокоточная система обеспечения обнаружения и поражения целей; высокоточный разведывательно-ударный комплекс
rapid deceleration (parachute) delivery system — парашютная система выброски грузов с быстрым торможением
real time, high-resolution reconnaissance satellite system — спутниковая разведывательная система с высокой разрешающей способностью аппаратуры и передачей информации в реальном масштабе времени
received signal-oriented (output) jamming signal power-adjusting ECM system — система РЭП с автоматическим регулированием уровня помех в зависимости от мощности принимаемого сигнала
sea-based nuclear (weapon) delivery system — система морского базирования доставки ядерного боеприпаса к цели
small surface-to-air ship self-defense (missile) system — ЗРК ближнего действия для самообороны корабля
Status Control, Alerting and Reporting system — система оповещения, контроля и уточнения состояния [боевой готовности] сил и средств
surface missile (weapon) system — наземный [корабельный] РК
target acquisition, rapid designation and precise aiming system — комплекс аппаратуры обнаружения цели, быстрого целеуказания и точного прицеливания
— ABM defense system— antimissile missile system— central weapon system— countersurprise military system— laser surveying system— tank weapon system— vertical launching system— weapons system -
18 redundancy
- физическое резервирование
- резервные компоненты
- резервирование источника бесперебойного питания
- резервирование (дублирование)
- резервирование
- избыточность резервирование
- избыточность (кодирования)
- избыточность
- избыток
- долговременная маркировка
избыточность
Существование средств в дополнение к средствам, которые могут быть достаточны функциональному блоку для выполнения требуемой операции, данным для представления информации.
Пример
Примерами избыточности являются дублирование функциональных компонентов и добавление битов четности.
Примечания
1. Избыточность используется в первую очередь для повышения надежности или работоспособности.
2. Определение в МЭС 191-15-01 является менее полным [ИСО/МЭК 2382-14-01-12].
[ ГОСТ Р МЭК 61508-4-2007]Тематики
EN
избыточность (кодирования)
Характеристика кодирования информации, обеспечивающая повышение вероятности безошибочного считывания штрихового кода или передачи информации.
Примечание
В символе штрихового кода высота штрихов обеспечивает вертикальную избыточность, допуская существование множества возможных путей поперечного сканирования символа, из которых теоретически достаточно лишь одного для полного декодирования символа.
[ ГОСТ 30721-2000]
[ ГОСТ Р 51294.3-99]Тематики
EN
DE
FR
избыточность резервирование
Наличие в объекте более чем одного средства, необходимого для выполнения требуемой функции.
[Разработка типовых структурных схем микропроцессорных устройств РЗА на объектах ОАО "ФКС ЕЭС". Пояснительная записка. Новосибирск 2006 г.]EN
redundancy
in an item, the existence of more than one means for performing a required function
[SOURCE: 191-15-01]
[IEV ref 448-12-08]FR
redondance
existence, dans une entité, de plus d'un moyen pour accomplir une fonction requise
[SOURCE: 191-15-01]
[IEV ref 448-12-08]Тематики
EN
DE
- Redundanz, f
FR
резервирование
Применение дополнительных устройств и систем или элементов устройств и систем оборудования для того, чтобы в случае отказа одного из них выполнять требуемую функцию в распоряжении имелось другое устройство (или элемент устройства), готовое выполнять эту функцию.
[ГОСТ ЕН 1070-2003]
резервирование
Способ обеспечения надежности объекта за счет использования дополнительных средств и (или) возможностей, избыточных по отношению к минимально необходимым для выполнения требуемых функции.
[ ГОСТ 27.002-89]
[ОСТ 45.153-99]
[СО 34.21.307-2005]
резервирование
Использование более чем одного устройства или системы, или одной части (узла) устройства или системы для того, чтобы в случае возможного отказа одного из них в ходе выполнения своей функции в распоряжении находился другой, для обеспечения продолжения вышеупомянутой функции.
[ ГОСТ Р МЭК 60204-1-2007]В первый период эксплуатации при постепенном росте нагрузки допускается установка одного трансформатора при условии обеспечения резервирования питания потребителей по сетям низшего напряжения.
Однотрансформаторные подстанции могут быть также применены для питания электроприемников II категории, если обеспечивается требуемая степень резервирования питания по стороне низшего напряжения при отключении трансформатора
[НТП ЭПП-94]Тематики
- безопасность в целом
- безопасность гидротехнических сооружений
- надежность средств электросвязи
- надежность, основные понятия
- электробезопасность
Действия
Сопутствующие термины
- 100 %-ное резервирование
- взаимное резервирование
- объем резервирования
- степень резервирования
EN
DE
FR
резервирование (дублирование)
(ITIL Service Design)
Использование одной или нескольких конфигурационных едениц для обеспечения отказоустойчивости.
[Словарь терминов ITIL версия 1.0, 29 июля 2011 г.]EN
redundancy
(ITIL Service Design)
Use of one or more additional configuration items to provide fault tolerance. The term also has a generic meaning of obsolescence, or no longer needed.
[Словарь терминов ITIL версия 1.0, 29 июля 2011 г.]Тематики
EN
резервирование ИБП
Методы построения системы бесперебойного питания, направленные на обеспечение бесперебойного электроснабжения нагрузки даже при возникновении неисправности ИБП или какой-либо его функциональной части. ИБП может иметь резервированные внутренние блоки (модульный ИБП) или резервирование достигается благодаря использованию нескольких ИБП, включаемых параллельно или последовательно
[ http://www.radistr.ru/misc/document423.phtml с изменениями]EN
redundancy
A method based on using one or more extra backup modules, which enable normal system performance even in case of system failures. For example, redundancy is achieved by feeding a consumer of 1KVA by means of two 1KVA rated UPS systems connected in parallel, hence single unit failure does not affect load performance.
[ http://www.upsonnet.com/UPS-Glossary/]Тематики
Синонимы
EN
резервные компоненты
Резервные компоненты, используемые для обеспечения бесперебойной работы устройства или системы. При выходе из строя основного модуля, его функции автоматически берет на себя резервный.
[ http://www.lexikon.ru/dict/net/index.html]Тематики
EN
физическое резервирование
—
[А.С.Гольдберг. Англо-русский энергетический словарь. 2006 г.]Тематики
EN
3.4 избыточность (redundancy): Наличие средств в дополнение к средствам, которые могут быть достаточны функциональному блоку, для выполнения требуемой операции или данным для представления информации.
ПРИМЕР - Примерами избыточности являются дублирование функциональных компонентов и добавление битов четности.
Источник: ГОСТ Р 53195.4-2010: Безопасность функциональная связанных с безопасностью зданий и сооружений систем. Часть 4. Требования к программному обеспечению оригинал документа
7.1. Резервирование
Redundancy
Способ обеспечения надежности объекта за счет использования дополнительных средств и (или) возможностей, избыточных по отношению к минимально необходимым для выполнения требуемых функции
Источник: ГОСТ 27.002-89: Надежность в технике. Основные понятия. Термины и определения оригинал документа
3.15 резервирование (redundancy): Использование альтернативных (одинаковых или неодинаковых) конструкций, систем и элементов таким образом, чтобы все они могли выполнять требующуюся функцию независимо от эксплуатационного состояния или отказа любого из них.
(Глоссарий МАГАТЭ по вопросам безопасности:2007)
Источник: ГОСТ Р МЭК 61226-2011: Атомные станции. Системы контроля и управления, важные для безопасности. Классификация функций контроля и управления оригинал документа
3.7 резервирование (redundancy): Использование альтернативных (одинаковых или неодинаковых) конструкций, систем или элементов таким образом, чтобы все они могли выполнять требующуюся функцию независимо от эксплуатационного состояния или отказа любого из них.
(МАГАТЭ NS-G-1.3)
Источник: ГОСТ Р МЭК 60709-2011: Атомные станции. Системы контроля и управления, важные для безопасности. Разделение оригинал документа
3.29 резервирование (redundancy): Использование альтернативных (одинаковых или неодинаковых) конструкций, систем или компонентов таким образом, чтобы все они могли выполнять требующуюся функцию независимо от эксплуатационного состояния или выхода из строя любого из них.
[Глоссарий МАГАТЭ NS-G-1.3]
Источник: ГОСТ Р МЭК 60880-2010: Атомные электростанции. Системы контроля и управления, важные для безопасности. Программное обеспечение компьютерных систем, выполняющих функции категории А оригинал документа
3.3.10 избыточность (redundancy): Существование средств в дополнение к средствам, которые могут быть достаточны функциональному блоку для выполнения требуемой операции, данным для представления информации.
ПРИМЕР - Примерами избыточности являются дублирование функциональных компонентов и добавление битов четности.
Примечания
1. Избыточность используется в первую очередь для повышения надежности или работоспособности.
2. Определение в МЭС 191-15-01 является менее полным [ИСО/МЭК 2382-14-01-12].
Источник: ГОСТ Р МЭК 61508-4-2007: Функциональная безопасность систем электрических, электронных, программируемых электронных, связанных с безопасностью. Часть 4. Термины и определения оригинал документа
3.49 резервирование (redundancy): Способ обеспечения надежности объекта за счет использования дополнительных средств и/или возможностей, избыточных по отношению к минимально необходимым для выполнения требуемых функций.
[МАГАТЭ 50-SG-D8]
Источник: ГОСТ Р МЭК 61513-2011: Атомные станции. Системы контроля и управления, важные для безопасности. Общие требования оригинал документа
3.15 резервирование (redundancy): Использование альтернативных (одинаковых или неодинаковых) конструкций, систем и элементов таким образом, чтобы все они могли выполнять требующуюся функцию независимо от эксплуатационного состояния или отказа (выхода из строя) любого из них.
[Глоссарий безопасности МАГАТЭ, Версия 2.0,2006]
Источник: ГОСТ Р МЭК 62385-2012: Атомные станции. Контроль и управление, важные для безопасности. Методы оценки рабочих характеристик измерительных каналов систем безопасности оригинал документа
04.02.27 долговременная маркировка [ permanent marking]: Изображение, полученное с помощью интрузивного или неинтрузивного маркирования, которое должно оставаться различимым, как минимум, в течение установленного срока службы изделия.
Сравнить с терминологической статьей «соединение» по ИСО/МЭК19762-11).
______________
1)Терминологическая статья 04.02.27 не связана с указанной терминологической статьей.
<2>4 Сокращения
ECI интерпретация в расширенном канале [extended channel interpretation]
DPM прямое маркирование изделий [direct part marking]
BWA коррекция ширины штриха [bar width adjustment]
BWC компенсация ширины штриха [barwidth compensation]
CPI число знаков на дюйм [characters per inch]
PCS сигнал контраста печати [print contrast signal]
ORM оптический носитель данных [optically readable medium]
FoV поле обзора [field of view]
Алфавитный указатель терминов на английском языке
(n, k)symbology
04.02.13
add-on symbol
03.02.29
alignment pattern
04.02.07
aperture
02.04.09
auto discrimination
02.04.33
auxiliary character/pattern
03.01.04
background
02.02.05
bar
02.01.05
bar code character
02.01.09
bar code density
03.02.14
barcode master
03.02.19
barcode reader
02.04.05
barcode symbol
02.01.03
bar height
02.01.16
bar-space sequence
02.01.20
barwidth
02.01.17
barwidth adjustment
03.02.21
barwidth compensation
03.02.22
barwidth gain/loss
03.02.23
barwidth increase
03.02.24
barwidth reduction
03.02.25
bearer bar
03.02.11
binary symbology
03.01.10
characters per inch
03.02.15
charge-coupled device
02.04.13
coded character set
02.01.08
column
04.02.11
compaction mode
04.02.15
composite symbol
04.02.14
contact scanner
02.04.07
continuous code
03.01.12
corner marks
03.02.20
data codeword
04.02.18
data region
04.02.17
decodability
02.02.28
decode algorithm
02.02.01
defect
02.02.22
delineator
03.02.30
densitometer
02.02.18
depth of field (1)
02.04.30
depth of field (2)
02.04.31
diffuse reflection
02.02.09
direct part marking
04.02.24
discrete code
03.01.13
dot code
04.02.05
effective aperture
02.04.10
element
02.01.14
erasure
04.02.21
error correction codeword
04.02.19
error correction level
04.02.20
even parity
03.02.08
field of view
02.04.32
film master
03.02.18
finder pattern
04.02.08
fixed beam scanner
02.04.16
fixed parity
03.02.10
fixed pattern
04.02.03
flat-bed scanner
02.04.21
gloss
02.02.13
guard pattern
03.02.04
helium neon laser
02.04.14
integrated artwork
03.02.28
intercharacter gap
03.01.08
intrusive marking
04.02.25
label printing machine
02.04.34
ladder orientation
03.02.05
laser engraver
02.04.35
latch character
02.01.24
linear bar code symbol
03.01.01
magnification factor
03.02.27
matrix symbology
04.02.04
modular symbology
03.01.11
module (1)
02.01.13
module (2)
04.02.06
modulo
03.02.03
moving beam scanner
02.04.15
multi-row symbology
04.02.09
non-intrusive marking
04.02.26
odd parity
03.02.07
omnidirectional
03.01.14
omnidirectional scanner
02.04.20
opacity
02.02.16
optically readable medium
02.01.01
optical throw
02.04.27
orientation
02.04.23
orientation pattern
02.01.22
oscillating mirror scanner
02.04.19
overhead
03.01.03
overprinting
02.04.36
pad character
04.02.22
pad codeword
04.02.23
permanent marking
04.02.27
photometer
02.02.19
picket fence orientation
03.02.06
pitch
02.04.26
pixel
02.04.37
print contrast signal
02.02.20
printability gauge
03.02.26
printability test
02.02.21
print quality
02.02.02
quiet zone
02.01.06
raster
02.04.18
raster scanner
02.04.17
reading angle
02.04.22
reading distance
02.04.29
read rate
02.04.06
redundancy
03.01.05
reference decode algorithm
02.02.26
reference threshold
02.02.27
reflectance
02.02.07
reflectance difference
02.02.11
regular reflection
02.02.08
resolution
02.01.15
row
04.02.10
scanner
02.04.04
scanning window
02.04.28
scan, noun (1)
02.04.01
scan, noun (2)
02.04.03
scan reflectance profile
02.02.17
scan, verb
02.04.02
self-checking
02.01.21
shift character
02.01.23
short read
03.02.12
show through
02.02.12
single line (beam) scanner
02.04.11
skew
02.04.25
slot reader
02.04.12
speck
02.02.24
spectral response
02.02.10
spot
02.02.25
stacked symbology
04.02.12
stop character/pattern
03.01.02
structured append
04.02.16
substitution error
03.02.01
substrate
02.02.06
symbol architecture
02.01.04
symbol aspect ratio
02.01.19
symbol character
02.01.07
symbol check character
03.02.02
symbol density
03.02.16
symbology
02.01.02
symbol width
02.01.18
tilt
02.04.24
transmittance (l)
02.02.14
transmittance (2)
02.02.15
truncation
03.02.13
two-dimensional symbol (1)
04.02.01
two-dimensional symbol (2)
04.02.02
two-width symbology
03.01.09
variable parity encodation
03.02.09
verification
02.02.03
verifier
02.02.04
vertical redundancy
03.01.06
void
02.02.23
wand
02.04.08
wide: narrow ratio
03.01.07
X dimension
02.01.10
Y dimension
02.01.11
Z dimension
02.01.12
zero-suppression
03.02.17
<2>Приложение ДА1)
______________
1)
Источник: ГОСТ Р ИСО/МЭК 19762-2-2011: Информационные технологии. Технологии автоматической идентификации и сбора данных (АИСД). Гармонизированный словарь. Часть 2. Оптические носители данных (ОНД) оригинал документа
Англо-русский словарь нормативно-технической терминологии > redundancy
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19 system
1) система || системный3) вчт операционная система; программа-супервизор5) вчт большая программа6) метод; способ; алгоритм•system halted — "система остановлена" ( экранное сообщение об остановке компьютера при наличии серьёзной ошибки)
- CPsystem- H-system- h-system- hydrogen-air/lead battery hybrid system- Ksystem- Lsystem- L*a*b* system- master/slave computer system- p-system- y-system- Δ-system -
20 marketing
сущ.1) эк. торговля, реализация, продажа, сбыт (процесс передачи товаров от производителей промежуточным или конечным потребителям)ATTRIBUTES: cooperative, direct 1. 3), domestic 1. 2) а), global 1. 1) а), local 1. 1) а), mass 3. 1) а), national 1. 1) а), regional
See:cooperative marketing 2), direct marketing 2), domestic marketing 2), global marketing 2), 1), local marketing 2), mass marketing 2), national marketing 2), regional marketing 2) marketing authority, marketing behaviour 2), marketing board, marketing contract, marketing facilities 1), marketing level 2), marketing outlet 2), marketing permit, marketing position 2), marketing potential 2), marketing quota, marketing territory, marketing transaction 2), marketing year, usual marketing requirements, advertising, selling, merchandising2) марк. маркетинг (система методов и средств продвижения товаров или услуг от производителя к потребителю; включает анализ рынка, дизайн, разработку упаковки, разработку системы сбыта, рекламу и т. д.)marketing director — маркетинговый директор, директор по маркетингу
marketing expert — маркетинговый эксперт, эксперт в области маркетинга
marketing expertise — маркетинговая экспертиза, экспертная оценка в области маркетинга
Do we need to improve marketing or simply drop a particular product? — Нужно ли нам улучшить маркетинг или лучше отказаться от какого-л. продукта?
Internet marketing is not as difficult as it sounds. — Маркетинг в интернет не так сложен, как может показаться.
ATTRIBUTES: affinity, agricultural, ambush, back end, bank, bench, brand, business site, business-to-business, buzz, catalogue, cause-related, celebrity, circulation, competitive, concentrated 1) а), consumer goods, consumer, consumer-oriented, convergent, conversion, cooperative, corporate, counter, cross, customized, database, data-driven, developing, differentiated, dimensional, direct mail, direct, direct response, divergent, domestic 2) а), door-to-door, electronic, enlightened, ethnic, event, exponential, export 3. 2) а), farm 1. 1) а), financial 1. 2) а), foreign 1. 1) б), fraudulent, front end, full-scale, generic, geodemographic, global 1. 1) б), grassroots, green, grey, health care, housing, idea, incentive, industrial 1. 1) а), а, innovative, integrated, interactive, international, Internet, joint, knowledge-based, leveraged, list, local 1. 1) а), mass, media, multichannel, multilevel, multisegment, multistep, national 1. 1) а), negative option, network, niche, non-profit, one-step, one-to-one, on-line, operational, opt-in, opt-out, organic, organizational, permission, person, personal, personnel, place, product, product-differentiated, product-oriented, promotion, promotional, referral, regional, request, retail, scientific, segmented, sense-of-mission, service 1. 2) а), shopper, social, societal, sports, stimulating, strategic, structure, supporting, symbiotic, synchro, tactical, target 3. 2) а), targeted, telephone, television, test, trade, undifferentiated, unsegmented, vacation, value, vendor, video, viral, world
See:affinity marketing, agricultural marketing, agrimarketing, ambush marketing, back end marketing, back-end marketing, bank marketing, benchmarketing, brand marketing, business site marketing, business-to-business marketing, buzz marketing, catalogue marketing, cause-related marketing, celebrity marketing, circulation marketing, comarketing, co-marketing, competitive marketing, concentrated marketing, consumer goods marketing, consumer marketing, consumer-oriented marketing, convergent marketing, conversion marketing, cooperative marketing 1), corporate marketing, countermarketing, counter-marketing, cross-marketing, customized marketing, database marketing, data-driven marketing, demarketing, developing marketing, differentiated marketing, dimensional marketing, direct mail marketing, direct marketing 1), direct response marketing, direct-mail marketing, divergent marketing, domestic marketing 1), door-to-door marketing, electronic marketing, e-marketing, enlightened marketing, ethnic marketing, event marketing, events marketing, exponential marketing, export marketing, farm marketing, financial marketing, foreign marketing, fraudulent marketing, front end marketing, front-end marketing, full-scale marketing, generic marketing, geodemographic marketing, global marketing 1), grassroots marketing, green marketing, grey marketing, health care marketing, housing marketing, idea marketing, incentive marketing, industrial marketing, innovative marketing, integrated marketing, interactive marketing, international marketing, 2), joint marketing, knowledge-based marketing, leveraged marketing, list marketing, local marketing 1), macromarketing, mass marketing 1), media marketing, megamarketing, micromarketing, micro-marketing, multilevel marketing, multisegment marketing, multistep marketing, multi-step marketing, national marketing 1), negative option marketing, network marketing, niche marketing, non-profit marketing, one-step marketing, one-to-one marketing, on-line marketing, operational marketing, opt-in marketing, opt-out marketing, organic marketing, organizational marketing, permission marketing, person marketing, personal marketing, personnel marketing, place marketing, political candidate marketing, political marketing, pre-emptive marketing, premarketing, pre-marketing, product marketing, product-differentiated marketing, product-oriented marketing, promotion marketing, promotional marketing, referral marketing, regional marketing 1), remarketing, request marketing, retail marketing, scientific marketing, segmented marketing, sense-of-mission marketing, services marketing, shopper marketing, social marketing, societal marketing, sports marketing, stimulating marketing, strategic marketing, structure marketing, supporting marketing, symbiotic marketing, synchro marketing, synchromarketing, tactical marketing, target marketing, targeted marketing, telemarketing, telephone marketing, television marketing, test marketing, trade marketing, undifferentiated marketing, unsegmented marketing, vacation marketing, value marketing, vendor marketing, video marketing, viral marketing, world marketing, marketing action, marketing administration, marketing agency, marketing agreement, marketing analysis, marketing analyst, marketing appeal, marketing approach, marketing area, marketing arithmetic, marketing audit, marketing auditor, marketing behaviour 1), marketing bill, marketing budget, marketing campaign, marketing capability, marketing career, marketing chain, marketing channel, marketing communications, marketing company, marketing concept, marketing consultant, marketing control, marketing cooperation, marketing cooperative, marketing cost, marketing database, marketing decision, marketing department, marketing editor, marketing effectiveness, marketing efficiency, marketing environment, marketing ethics, marketing evaluation, marketing event, marketing expenditure, marketing expense, marketing expense-to-sales analysis, marketing experiment, marketing facilities 2), marketing feasibility, marketing firm, marketing function, marketing image, marketing implications, marketing information system, marketing instrument, marketing intelligence, marketing intermediary, marketing launch, marketing level 1), marketing logistics, marketing man, marketing management, marketing manager, marketing margin, marketing media, marketing medium, marketing middleman, marketing mix, marketing model, marketing myopia, marketing niche, marketing offer, marketing opportunity, marketing organization, marketing orientation, marketing outlet 1), marketing overkill, marketing performance, marketing plan, marketing planning, marketing position 1), marketing positioning, marketing potential 1), marketing productivity, marketing representative, marketing research, marketing response, marketing risk, marketing science, marketing scientist, marketing segmentation, marketing service, marketing specialist, marketing spread, marketing stimulus, marketing strategy, marketing strength, marketing support, marketing system, marketing tactics, marketing technique, marketing tool, marketing transaction 1), marketing value, marketing warfare, marketing weakness, advertising, pricing, promotion, product line, ICC / ESOMAR International Code of Marketing and Social Research Practice, ICC Guidelines / Code on Advertising and Marketing on the Internet, ICC International Codes of Marketing and Advertising Practices, Journal of Marketing, Marketing Society, American Marketing Association, British Institute of Marketing, Chartered Institute of Marketing, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation3) торг. покупка продуктов (как правило, на рынке), закупка провизииI could prove that any male could do the weekly marketing at our local Ding Dong faster than any Mom. — Могу сказать с уверенностью, что любой мужчина может закупать провизию в нашем местном "Динг-Донге" быстрее домохозяйки.
See:4) потр., редк. предметы торговли; купленные товары [продукты\]See:
* * *
маркетинг: система методов и средств продвижения товаров от производителя к потребителю; включает анализ рынка, дизайн, разработку упаковки, организацию сбыта, рекламу и т. д.* * *. система организации производственно-сбытовой деятельности предприятия, в основе которой лежит комплексное изучение рынка, оценка и учет всех условий производства и сбыта продукции, товаров, услуг в ближайшее и более отдаленной перспективе. Основными элементами М. выступают: маркетинговые исследования и сбор информации, планирование ассортимента продукции, реализация, реклама и стимулирование сбыта. . Словарь экономических терминов 1 .* * *маркетинг’процесс выявления, максимизации и удовлетворения потребительского спроса на изделия компании
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